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SOCIALS
BY SHAE

Helping small businesses grow with strategic, scroll-stopping social media.

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MY EXPERTISE

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SOCIAL MEDIA STRATEGY

No random posting here—just sales-driven, brand-pillar-based strategies designed for growth.

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BRANDING

Elevated branding that sells. I curate visuals, messaging, and strategy so your online presence matches the quality of your business.

CONTENT CREATION

I plan, create, and edit polished, engaging content that connects with your audience and drives sales.

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COMMUNITY BUILDING

Social isn’t just about followers—it’s about people. I’ll build real connections that turn audiences into loyal customers.

COLLABORATION

Your voice + my strategy = content that feels authentically you. I’ll curate every detail to your vision.

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ANALYTICS & GROWTH

Clear reports that show what’s working, what’s not, and how we’ll keep scaling your growth.

I helped grow this brand from 3K to over 30K followers organically—while driving record engagement and leading a full rebrand.

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After Joining This Company, I Delivered:

  • +277% increase in Instagram engagement

  • +47% expansion in reach (organically)

  • Directed a full rebrand, leading both the visual identity and strategy

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MY WORK

MY WORK IN ACTION

VIRAL VIDEOS

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916K Views

3.3K Likes

54 Saves

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76K Views

693 New Follows

1.7K Likes

725 Saves

474 Shares

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202K Views

1.6K Likes

48 Saves

 Every piece of content I create is rooted in strategy, crafted with intention, and designed to drive real results. Here’s a quick look at some of my favorite projects that show what’s possible when branding and strategy work together.

CONTENT PILLAR POSTS

EDUCATE

Hi there! With so many new faces here, I’d love to reintroduce myself. I’m Carol, the founder of Designer Blvd and lead interior designer. With over 20 years of experience in transforming homes into beautifully curated spaces, I’m passionate about blending style and functionality to create designs that truly reflect my clients’ personalities.

Thank you for being here and I can’t wait to show you what this year brings!🤍

Let’s make your dream home a reality! We focus on creating spaces that represent YOU and become your safe place where you feel at peace.🫶Tap the link in our bio to book a call with our lead designer and learn more about our design process✨

INSPIRE

Them: It’s still summer!
Me: No, it’s Augtober 👻🎃🕷️

🖤Here is our SNEAK PEEK of our 2025 Halloween Collection! Follow along to see MORE Holiday Inspo, Tips, & FUN!🖤

#halloweendecor #halloweeninspo #halloweendecorinspo #halloweendecorideas

COMMUNITY

Curious how our design process works?
Our 7-step approach is rooted in what matters most to us: ✨Passion, Integrity, Expertise, Communication, Collaboration, and Teamwork.✨

We’re here to create a space that feels intentional, elevated, and completely tailored to YOU—so coming home is the best part of your day.

✨Tap the link in our bio or comment “CALL” to schedule a free 15 minute call with our lead designer about your design goals—we’d love to hear your vision!

#interiordesign #homedesign #homedecor #homeinspo

DRIVE SALES

So what do you think!? With or without an interior designer?😉

💬 Comment “design” to learn more about our interior design services and how we can help you create your dream home 🖤

#beforeandafter #interiordesign #interiordesigner

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Want results like these for your business?

About Me

ABOUT ME

Hi! I’m Shae — if you’re overwhelmed by social media but still want real growth, I’m your girl.

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I help small businesses grow with smart strategy, scroll-stopping content, and elevated branding that feels authentically you.

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With a degree in marketing, 6+ years of experience as a Marketing Manager, and proven results (like taking a niche local business from 3K to 30K followers organically), I know how to make your online presence as professional and magnetic as your in-person experience.

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I started this business after watching my mom build hers from the ground up. I know firsthand how many hats small business owners wear — and I believe social media shouldn’t be one of the hardest parts.

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Whether you need done-for-you management or a branded content refresh, I’ll help you show up consistently, beautifully, and with purpose — so you can focus on what you love most.

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My Process

MY SIX STEP SIGNATURE PROCESS

MY SIX STEP SIGNATURE PROCESS

 Why Clients Love My Method: 

By combining your niche expertise with my strategy, editing, and management, your brand ends up with a feed that’s: authentically you, seamlessly professional, & curated to drive sales, not just likes.

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Strategy First — Building Your Brand Pillars

Every month begins with strategy. I’ll map out a content plan that’s not random, but rooted in your brand pillars—the categories that keep your social media consistent, professional, and aligned with your goals.

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Example: For a local bakery, the pillars might be: “Teach baking tips,” “Inspire with seasonal treats,” “Build community with customer spotlights,” and “Drive sales with weekly specials.”

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This ensures your feed feels intentional—not just another mix of random posts.

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The Braindump Blueprint — Bringing Your Voice to Life

Here’s where my expertise and your expertise come together.

I’m the expert in social media strategy and sales psychology.
But you’re the expert in your business—your niche, your customers, your story.

That’s why I’ll create content ideas and give you prompts, but you’ll provide the raw material: a short script, a brain dump, or even just bullet-point ideas. From there, I’ll refine it to be social-ready—with hooks that stop the scroll, concise delivery, and clear calls-to-action.

 

Example:

  • Your brain dump: “We help people find the right houseplants for low light.”
     

  • My revision: “Got a dark apartment? Here are the top 3 plants that thrive with zero sunlight—number 2 is a game-changer.”
     

This process ensures your content feels authentic to your expertise, never cookie-cutter or AI-generated.

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Content Day (Optional Add-On)

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Want elevated, on-brand visuals? You can book me for a monthly content day where I’ll direct and film up to 15 short-form videos in one session.

But it’s flexible—if you’d rather:

  • Provide your own content or hire a videographer/photographer, I can work with that too.

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  • No matter where your content comes from, I’ll edit it to look seamless and professional.

 

Example:

  • A boutique owner books me for a content day → We film new arrivals, capture b-roll, record quick educational clips, and shoot behind-the-scenes moments—building a library of versatile content I can repurpose for future videos.

 

  • A coaching client records her own videos at home → She sends them to me, and I refine them into polished, branded content with captions and titles that stop the scroll. I edit the videos to flow seamlessly with trending music, add engaging effects, and ensure every detail is elevated to capture their audience.

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Editing + Content Creation

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This is where the magic happens. Editing isn’t “just trimming a video”—it’s where your brand gets elevated.

I spend hours making sure every caption, hook, graphic, and transition feels professional, scroll-stopping, and sales-driven.

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  • Reels: Polished with edits, captions, music, and effects
     

  • TikToks: Raw and natural to feel authentic
     

  • Carousels & Stories: Clean graphics, branded covers, and quick educational pieces

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Management + Community Building

I don’t just post and walk away—I build your presence.

Through analytics, I’ll determine the best posting times for engagement and schedule content to maximize reach. Then I actively engage with your audience so they feel connected to you.

Because out of all the businesses they could buy from, I want them to feel like yours is the one made for them.

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  • Responding to comments + DMs
     

  • Liking and engaging with followers
     

  • Starting conversations to build trust

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Analytics + Next Steps

At the end of each month, you’ll get more than a boring spreadsheet—you’ll get clarity and a roadmap.

I’ll show you:

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  • What content actually sold or converted
     

  • What got the highest engagement (and why)
     

  • Audience growth and insights
     

Then I’ll break it down into clear action steps for next month, so your social media isn’t just busy—it’s strategic.

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Example: “Your educational Reels got 4x the saves and shares compared to other posts. Next month, we’ll double down on how-to content while still weaving in community-building and direct sales pushes.”

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All YOU need to do?:

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  • Approve content ideas
     

  • Send me your scripts/brain dumps
     

  • Show up to our content day (if booked)

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  • Join our monthly check-in meetings

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I’ll handle the rest.
Social media doesn’t have to be stressful.

Let’s grow your brand with content that sells.

WHAT SETS MY WORK APART

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Branding That Stands Out

Your social presence will match your brand’s personality, with visuals, tone, and messaging that are cohesive and instantly recognizable.

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Done-for-You Ease

From strategy to visuals to captions, I take care of it all so you can stop stressing over what to post.

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Content That Converts

I don’t waste time on posts that just look good but don’t move the needle. Every piece of content is created with a purpose—to attract, engage, and turn your ideal audience into paying customers.

CONTACT

Your next level of growth starts here. Complete the form to schedule a discovery call—I’ll answer your questions, share insights, and build a plan to jumpstart your marketing today.

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Which package(s) are you interested in?
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