MY PORTFOLIO

WHO I AM

With a Bachelor’s in Marketing and over 6 years as a Marketing Manager, I specialize in blending strategy, sales psychology, and aesthetics to help businesses grow. From rebrands to social media campaigns to website design, I’ve done it all—and I know how to make marketing feel seamless for business owners who already have enough on their plate.

I helped grow this brand from 3K to over 30K followers organically—while driving record engagement and leading a full rebrand.

After Joining This Company, I Delivered:

+277% increase in Instagram engagement
+47% expansion in reach (organically)
Directed a full rebrand, leading both the visual identity and strategy

LET'S WORK TOGETHER

MY WORK

MY WORK IN ACTION

VIRAL VIDEOS

916K Views

3.3K Likes

54 Saves

76K Views

693 New Follows

1.7K Likes

725 Saves

474 Shares

202K Views

1.6K Likes

48 Saves

Every piece of content I create is rooted in strategy, crafted with intention, and designed to drive real results. Here’s a quick look at some of my favorite projects that show what’s possible when branding and strategy work together.

CONTENT PILLAR POSTS

COMMUNITY

1/10

For this community-building post, we shared the heart behind the brand by telling Carol’s story — from her childhood love of interior design to the 20+ years of experience that shaped her into the designer she is today. We intentionally blended her professional expertise with personal, relatable moments so followers could connect with her as a person, not just a business owner.

Posts like this help audiences feel like they truly know the face behind the brand. When people understand someone’s story, they feel connected — and that connection is what turns followers into a community.

INSPIRE

For this Inspire content pillar post, we shared short, elevated clips of the company’s 2025 Halloween collection to spark inspiration and stop the scroll. The quick shots are designed to attract new followers by giving them a glimpse of their Halloween decor style, while encouraging current followers to stay tuned for more holiday inspiration as they start decorating.

Posts like this position the brand as a go-to source for seasonal decor ideas and keep the audience excited and engaged as the holidays approach.

EDUCATE

1/8

For this Educate content pillar post, we shared our 7-step design process to give followers a behind-the-scenes look at how we work. By walking through each step, we’re able to showcase our expertise while helping people understand what it’s like to work with us and what they can expect from start to finish.

Education posts like this build trust. When followers understand our process — along with our design tips, trend insights, and expert advice — it helps them feel more informed, confident, and connected to the brand.

DRIVE SALES

For this Drive Sales content pillar post, we shared short, punchy before-and-after clips that highlight the transformation our interior designers can deliver. These quick visuals showcase the value of our services in an easy, scroll-stopping way and help potential clients instantly see what’s possible for their own homes.

The caption includes a clear call to action — comment “design” to get started — inviting followers to learn more about our interior design services and book a consultation. Posts like this are intentionally designed to turn interest into action and drive new inquiries and clients.

Want results like these for your business?

GET IN CONTACT

PROVEN RESULTS

I don’t just create content—I create results. By blending strategy, creativity, and adaptability, I’ve helped brands grow, rebrand, and thrive in today’s fast-changing digital world.

Fostering vibrant and loyal brand communities, creating meaningful connections that deepen customer engagement and long-term loyalty.

STRATEGIC GROWTH

Continuously adapting and evolving strategies to stay ahead of the rapidly changing social media landscape, ensuring sustained growth and success.

Orchestrating innovative, results-driven social media campaigns across multiple platforms to drive growth and boost sales.

COMMUNITY BUILDING

CAMPAIGN SUCCESS

STATS

	When I joined 6 years ago, I quickly implemented new strategies that drove huge growth.
When I joined 6 years ago, I quickly implemented new strategies that drove huge growth.
Proud to report that growth has not only continued this year but is building momentum.	Proud to report that growth has not only continued this year but is building momentum.	MOST RECENT STATS

MY EXPERIENCE

I believe in creating social media that’s not just pretty—but profitable. Here are a few highlights from my work:

Designer Blvd.
(Marketing Manager, 6 years)

Batched Baked Goods (Marketing Director, 1 year)

Sales Background (5 years)

Increased Instagram engagement by 277% and reach by 47% organically.
Led a full rebrand, directing both the visual identity and strategy.
Strategic Daily Social Media Management & Posting
Designed and managed the full company website for seamless online shopping and brand experience.
Directed content creation, video editing, graphic design, and photo shoots, ensuring every detail aligned with brand identity.
Led email + SMS campaigns, driving repeat sales and strengthening customer loyalty.

Orchestrated and executed high-impact photoshoots and video productions to elevate brand visuals.
Directed strategic social media management aligned with both short-term campaigns and long-term growth.
Championed end-to-end content creation, digital marketing, and graphic design initiatives that fully embodied the brand’s essence.
Pioneered full-scale website development, design, and ongoing management for a seamless eCommerce experience.

Taught me what truly drives people to buy—and I use that experience to make sure every piece of content I create is sales-driven, not just aesthetic.

Social Media Manager _ Branding Photoshoot Aesthetic _ Creative Marketing Agency.jpeg

Your business deserves a social presence that’s both beautiful and strategic. Let’s create content that sells—and makes your brand impossible to scroll past.